An email list is a great marketing tool and gives you the means to engage your readers in a more direct way.
You can achieve your goals easily by combining one of the best blogging platforms with one of the best email marketing services.
We’re talking about WordPress and MailChimp of course!
Follow these 4 easy steps and you’ll be on your way to building your very own email list.
Get a MailChimp account
If you don’t already have a MailChimp account, create one here: https://login.mailchimp.com/signup.
It’s free, it will only take you 30 seconds and you’ll get a decent and quite usable free plan.
Create your mailing list
In order to collect email addresses, you will need a MailChimp email list.
If you don’t have an email list already, check out MailChimp’s tutorial on how to create one.
Create a WPChimp signup form
WPChimp is a WordPress plugin that you can use to create signup forms for MailChimp.
If you do not have the plugin installed, you can get it from here and you can follow this tutorial to install it.
To create a signup form, go to your WordPress admin panel, and from the side menu, choose WPChimp -> Forms.
Next, to create a form, click the “Add New” button near the top of the Forms page, fill in the form name (you can choose any name you want), choose your MailChimp list and click the “Add” button.
Next, you will be taken to the form editor so you can edit your new form.
On this page, you can choose what fields are active, reorder fields and choose different settings for the form, like style and color scheme.
Once you have your form configured the way you want, save your changes and go to the Appearence -> Widgets section of the admin panel.
Add the “WPChimp Form” widget to one of the sidebars, write a nice description (it will show up above the form) and choose your form.
Congratulations, you’re done! We wish you lots of subscribers!